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ICICI Pru Assured Savings Insurance Plan Complete Overview

ICICI Pru Assured Savings Insurance Plan is a popular nonlinked, nonparticipating, traditional savingsoriented life insurance product offered by ICICI Prudential Life Insurance. It is designed to provide a guaranteed lumpsum amount at the end of the policy term while also offering life cover throughout the term.

Key Features at a Glance

  • Policy term: 10, 15, 20 or 25 years
  • Premium payment tenure: Up to 10 years, or pay wholelife premium in a single lump sum
  • Guaranteed maturity benefit (Sum Assured + accrued bonuses)
  • Life cover: Equal to the sum assured throughout the policy term
  • Tax benefits: Under Section80C (premium) and Section10(10D) (maturity)
  • Additional riders: Accidental Death Benefit Rider, Critical Illness Rider (subject to underwriting)
  • Loan facility: Available after 3rd policy year against the surrender value

How the Plan Works

When you purchase the ICICI Pru Assured Savings plan, you choose a sum assured (the guaranteed amount) and a policy term. Premiums are paid either regularly (e.g., annually, semiannually, or monthly) or as a onetime lump sum. The life cover is active from day one and remains in force for the entire term, ensuring that beneficiaries receive the sum assured if the policyholder passes away during the term.

At the end of the policy term, if the policyholder is alive, the insurer pays the maturity benefit. This benefit consists of:

  • Basic Sum Assured (the amount chosen at policy inception)
  • Bonuses (reversionary bonus declared annually) typically expressed as a per1,000 sum assured amount
  • Final Additional Bonus (if any, declared at maturity)

Eligibility & How to Apply

Age Range18 65 years (for regular premium payment)
18 70 years for singlepremium purchase
Health RequirementsStandard medical underwriting; simplified issue for age 45 years with sum assured up to 5lakhs
Minimum Sum Assured50,000
Maximum Sum Assured5crore (subject to underwriting)

Applications can be made online through the ICICI Prudential website, via a branch, or through a registered agent. Required documents typically include identity proof, address proof, age proof (birth certificate or PAN), and medical reports if requested.

Premium Calculation Example

Assume a 30yearold male chooses a sum assured of 10lakhs for a 20year term with annual premium payment for 10 years.

  • Annual premium (approx.) 54,000
  • Total premiums paid over 10 years 5,40,000
  • Assumed reversionary bonus: 150 per 1,000 SA per year ( 15% of SA)
  • Estimated bonus after 20 years 3,00,000
  • Expected maturity benefit 13,00,000 (SA + accrued bonuses)

Exact figures depend on the prevailing bonus rates declared by the insurer each fiscal year.

Benefits & Advantages

  • Guaranteed Returns: The plan offers a fixed maturity benefit irrespective of market performance.
  • Life Coverage: Continuous death benefit equal to the sum assured, providing financial security to the family.
  • Tax Efficiency: Premiums qualify for deduction under Section80C (limit 1.5lakh) and the maturity amount is taxfree under Section10(10D), provided conditions are met.
  • Flexibility in Premium Payment: Choose between regular premium payments (up to 10 years) or pay the entire premium once.
  • Loan Facility: Policyholders can avail a loan against the surrender value after the third policy year.
  • Optional Riders: Additional protection can be layered without affecting the core savings component.

Potential Drawbacks

  • Lower Returns Compared to MarketLinked Plans: The guaranteed bonuses are generally modest relative to equitylinked or ULIP products.
  • NonParticipating: Policyholders do not share in the insurers profits beyond declared bonuses.
  • Early Surrender Penalties: Surrendering before the lockin period can result in reduced returns.

Comparison with Similar Products

Feature ICICI Pru Assured Savings HDFC Life Click 2 Protect 3D Plus LIC New Endowment Plan
Product TypeTraditional SavingsTerm + Savings ComboTraditional Endowment
Policy Term1025 yrs1030 yrs1030 yrs
Premium Payment TenureUp to 10 yrs or SingleUp to 10 yrsUp to 10 yrs
Guaranteed BonusReversionary + FinalNot guaranteed (linked)Reversionary
Liquidity (Loan)After 3 yrsNo loan facilityAfter 3 yrs
Tax Benefits80C & 10(10D)80C & 10(10D) (if endowment part)80C & 10(10D)

When Is This Plan Suitable?

The ICICI Pru Assured Savings Insurance Plan is ideal for individuals who:

  • Prefer a simple, lowrisk product with guaranteed returns.
  • Need life coverage for a specific term (e.g., until children become financially independent).
  • Seek taxsaving opportunities within the 80C limit.
  • Want the flexibility to pay premiums for a limited period and still enjoy a longterm savings benefit.

Steps to Purchase

  1. Visit the ICICI Prudential Life website or an authorized agent.
  2. Use the online premium calculator to decide sum assured, term, and payment frequency.
  3. Fill out the application form and submit required documents.
  4. Complete medical underwriting (if required) and receive the policy issuance number.
  5. Pay the first premium to activate coverage.
Quick Tip: If you anticipate a higher income in later years, consider paying a lower regular premium now and topping up later, or choose the singlepremium option to lock in the rate.

FAQs

1. What happens if I miss a premium?

The policy typically offers a grace period of 30 days. Paying within this period restores full benefits. Consistent nonpayment may lead to policy lapse, after which a surrender value (subject to applicable charges) can be claimed.

2. Can I increase the sum assured later?

Yes, through a Topup on the existing policy, subject to underwriting and a maximum increase limit (usually 2times the original SA).

3. Is the maturity amount taxable?

If the premium paid each year does not exceed 10% of the sum assured (or 1lakh, whichever is lower), the maturity proceeds are taxfree under Section10(10D). Otherwise, the portion exceeding the limit is taxable as per the individual's slab.

4. Can I assign the policy to a bank for loan security?

Yes, the policy can be assigned to a bank as collateral, subject to the insurers guidelines and the banks acceptance.

5. What is the surrender value?

Surrender value is calculated as a percentage of the total premiums paid, less any surrender charges. Typically, after completion of the 3rd policy year, you can surrender for about 80% of the paid premiums.

Conclusion

ICICI Pru Assured Savings Insurance Plan blends the security of a lifecover policy with a disciplined savings mechanism. Its guaranteed benefits, tax advantages, and flexible premium options make it a solid choice for riskaverse investors looking to build a corpus for future needs while protecting their families.

Explore the Plan & Get a Quote

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